Marty Kendall 
Trends and fads come and go. Ideas rise in popularity when someone discovers something that works. A few people apply this initial idea and got great results. In time, entrepreneurial people realise there is money to be made and scramble to sell things to make it ‘easier’ and ‘more enjoyable’. Often, these marketers play fast … Read more
Uncover the truth behind keto myths with ‘Big Fat Keto Lies’ – a critical, data-driven exploration into the ketogenic diet’s often misunderstood aspects.
Discover the power of hunger training, the data driven approach to eat to your meter to take control of your appetite, manage your weight, and enhance your metabolic health. Embrace a data-driven approach to nurture a healthier relationship with food.
Discover the essence of Nutritional Optimisation and how it empowers individuals to tailor a diet that caters to unique goals and preferences. Step into a realm where nutrition is not about restrictions, but about making effective choices for a healthier life.
Dive into a worldwide journey exploring the diverse diets of top health optimisers. Discover how different dietary strategies contribute to superior nutrient density and how you can tailor your food choices for optimal health.
We LOVE to celebrate the outstanding success of our Optimisers! Check out the latest results of the 13th round of our Data-Driven Fasting Challenge, which ran from 5 March to 3 April 2022. Nearly a thousand people joined us in using their blood glucose to guide WHAT and WHEN they eat to suit their … Read more
A total of four hundred and twenty-seven Optimisers recently completed our first Micro Masterclass with marvellous results. CONGRATULATIONS to all! Many of these Optimisers had just finished our first-ever Macros Masterclass, which focuses on dialling in their protein, fats, and carbs. Once they had their footing with their macros and built a foundation of adequate … Read more
Discover your ideal PSMF macros for effective fat loss and muscle preservation with our precise and science-backed calculator.
The PSMF Diet, or Protein Sparing Modified Fast, is low in calories from fat and carbohydrates and high in protein so you can keep your precious lean mass. This article will show you how you can also maximise your nutrient density to manage your cravings and prevent rebound binging.
Over the years, we’ve had a lot of questions from Optimisers as they undertake their journey to Nutritional Optimisation in the Macros Masterclass. We’ve continually mined the data and research for answers and documented the most important findings in this series of frequently asked questions. This section covers the questions many people ask in … Read more
